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Blogs: What are they (and why should you care!?)
An introduction to blogs - what are they, how to get started and why you should.
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DWS Associates: Introduction to Colleges and Universities
An introduction to DWS Associates and the services provided to colleges and universities.
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Direct Marketing 101 Workshop 1
Part 1 in a series of 5 presentations providing an overview of direct marketing.
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Direct Marketing 101 Workshop 2
Part 2 in a series of 5 presentations providing an overview of direct marketing.
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Direct Marketing 101 Workshop 3
Part 3 in a series of 5 presentations providing an overview of direct marketing.
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Direct Marketing 101 Workshop 4
Part 4 in a series of 5 presentations providing an overview of direct marketing.
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Direct Marketing 101 Workshop 5
Part 5 in a series of 5 presentations providing an overview of direct marketing.
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Marketing Planning Workshop
An overview of our Marketing Planning Workshop - call 615-315-7588 to learn how you can schedule our workshop for your business.
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SalesGen2020: Increasing Your Sales
DWS Associates created SalesGen 2020 based on our decades of experience in developing and directing marketing and sales best practices for highly successful marketing and sales organizations. This...
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Direct Marketing Plan
Learn how to create a successful direct marketing plan that will increase sales.
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Catalog Marketing 101 (4 of 8)
Catalog Marketing 101 - Creative & Design It’s not creative unless it sells. It may not be the mantra of artists, but it’d better be the mantra of every creative / designer that works on a...
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Catalog Marketing 101 (1 of 8)
Catalog Marketing 101 - Overview and E-Commerce Synergy This is the first tutorial in the Catalog Marketing 101 Workshop. This section is an overview of catalog marketing and also the synergy between...
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Catalog Marketing 101 (2 of 8)
Catalog Marketing 101 - Front End & Back End Marketing, Planning If you’re new to direct marketing and catalog marketing, one of the first questions you will have is, "What are front end and back...
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Catalog Marketing 101 (5 of 8)
Catalog Marketing 101 - Catalog Copy In this tutorial, you will learn what makes effective catalog copy and the important guidelines for writing catalog copy. Catalog copy has to sell. Once the...
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Catalog Marketing 101 (6 of 8)
Catalog Marketing 101 - Catalog Production This tutorial will expose you to the most important steps involved in catalog production from planning to design, printing and finally mailing. The...
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Catalog Marketing 101 (7 of 8)
Catalog Marketing 101 - Catalog Management, Financials & Analytics This tutorial will walk you through the process of developing and using tools for managing, tracking and analyzing catalog...
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Catalog Marketing 101 (8 of 8)
Catalog Marketing 101 - Operations & Fulfillment If you can’t take the order, ship the order, manage the inventory, and give your customers good customer service, then your catalog is going to...
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Catalog Marketing 101 (3 of 8)
Catalog Marketing 101 - Merchandising Some would have you believe that catalog merchandising has changed a lot since we’ve entered the digital age. But, the fact is that merchandising a catalog is the...
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Blogs: What are they (and why should you care!?)
An introduction to blogs - what are they, how to get started and why you should.
View ArticleClik here to view.
DWS Associates: Introduction to Colleges and Universities
An introduction to DWS Associates and the services provided to colleges and universities.
View Article